How To Build A Sales Growth Strategy
In a previous blog post we discussed why you should have a sales growth strategy, and the benefits involved. So, the next question is how do you get one?
At Momentum Partnership, we break it down into 3 sections;
1. Market Analysis
2. Prospect Profiling
3. Implementation Planning
Every company is different, some companies may already have some form of sales growth strategy in place which they need external help to evolve. To others, the word strategy may as well be a foreign language, and they are looking to start from the very beginning.
Momentum Partnership work with you to sculpt a strategy that will best suit your company, your market, your objectives and your budget. And work at a pace that you are comfortable with.
Once you have your sales growth strategy in place, don’t forget to share it with the whole team and maintain the mindset ‘how your company is going to grow’, and not ‘how you are going to grow your company.’ To maximise your sales growth potential, it needs to be a team effort.
It is important to remember that your strategy should never become stagnant. Effective evaluation will ensure you can maintain a flexible approach that can drop or amend sales & marketing activities that aren’t working for you. Whilst making sure you are communicating the right message, along the most effective channels, in order to convert those sales.