Building relationships with your customers is an important part for every successful organisations’ marketing strategy. It is also important for prospects to know that your company and the products/ services you offer are appreciated by your current clients. Testimonials from loyal customers are a critical part of the presence of your business as they build your credibility and showcase your expertise.
Consumers are all more willing to believe in what’s being advertised if they can identify with the source of the information. Testimonials can provide the perfect way to bridge that gap.

A good testimonial should come from someone your audience can relate to. The testimonial should show your prospects and website visitors how they benefited from using your products or services. It should come from someone they can identify with. Most importantly, it should also be credible; always provide at least the reviewer’s position and company’s name.

 

How Momentum can help?

We build relationships not only with our clients but also for them. When we’re working on their account and represent them, we ensure we build positive relationships with their prospects and obtain positive testimonials. We also can conduct customer satisfaction surveys on their behalf and obtain testimonials from current clients.

If you want to find out about outsourcing your sales and marketing, why not arrange a free consultation with us! Contact us today, or why not follow us on Twitter and connect on LinkedIn. We can’t wait to hear from you.