Know your strengths Running a successful company is a hard and demanding job. For most of SMEs you know the industry you are working in and your strengths are in delivering your product or services. Long gone are theRead more
Building relationships with your customers is an important part for every successful organisations’ marketing strategy. It is also important for prospects to know that your company and the products/ services you offer are appreciated by your current clients. Testimonials from loyal customers are a critical part of the presence of your business as they build your credibility and showcase your expertise.
Consumers are all more willing to believe in what’s being advertised if they can identify with the source of the information. Testimonials can provide the perfect way to bridge that gap.
Are you ISO9001:2008 or ISO14001:2004 accredited? If the answer is yes, then by now you should have a plan put in place to transition to the latest version for both standards. By September 2017, we will have entered the finalRead more
Make your website investment count! Investing in a new website is, quite often, a big step for many companies. Most business owners now realise that to not have a website is like not existing in the business world. Your websiteRead more
Are You Event-Ready? Good planning and preparation when attending an exhibition or a trade show will ensure you maximise the investment of your time and allow you to measure outcomes, in turn letting you make decisions about future events. ToRead more