DATA BUILDING & CLEANSING
Need to Improve Your Conversion Rate?
Effective data management is critical to any lead generation activity. Contacting dead or poor data will result in a waste of both time and money.
Clean data will increase sales. And with it, comes efficiency, a newfound sense of confidence, and a new, improved morale for sales teams, too.
It’s a time-consuming task, but data building and cleansing is absolutely vital. Competitive targeted marketing requires an accurate and well-profiled database to ensure the success of any communication and campaign.
4 Good Reasons To Clean Your Data
Interested In A Data Detox?
Momentum are dedicated and ready to help you with the time-consuming process of Data Building and Cleansing, to ensure that you achieve the best possible ROI. As a sales and marketing agency who has a genuine interest in supporting your business to grow, we will ensure that this data is kept clean regularly.
What It Includes
Our data building and cleansing service is carried out by a team of Midlands based skilled telemarketers. All data will be processed through our secure and bespoke CRM platform. Our CRM is GDPR compliant as well as being linked to:
- Companies House – To check the status and company details
- CTPS Register – Numbers registered to CTPS are highlighted
- Royal Mail – Checks for postcodes, then allocates county and city automatically
Momentum also recognise our legal responsibility to ensure that data is kept secure at all steps in our process, as information security is an organisational culture and one that is deeply embedded in Momentum Partnership’s business.
Good Data Vs Bad Data
When it comes to creating and completing marketing campaigns, your data plays a key role in how effective that will be. Using a CRM platform often allows you to cleanse and enhance your data by identifying changes in contact details such as staff name, undeliverable email addresses and correct telephone numbers.
Investing part of your budget in data cleansing before your campaign is likely to improve your results and ROI. Not only will it bring in more revenue, it will also benefit your future campaigns as your database will be enhanced and ready for further communications with your prospects.