Get Some Momentum In Your Sales Pipeline
You Know Your Customer Base Better Than Us, But How Well Do You Know The Detail Behind Your Data?
Momentum have been working with their Partners’ data for over twenty years and have become experts in identifying (and filling) gaps, clarifying priority contacts and cleaning duplicate and data errors.
As with many daily tasks, our aim is first to understand what we have and where quick wins can be identified. To do this, we use a combination of in-house specialists to research and qualify contacts. To qualify, we’ll use tools such as telemarketing and human interaction to identify target influencers or decision makers within your data. Going the extra mile to understand your data underpins our service and makes all the difference to the quality of the data we provide.
Quality In, Quality Out
Quality data allows your sales teams to target real-life contacts instead of navigating roadblocks intentionally placed by businesses to prevent (often useful) direct contact. We believe it’s simply not possible for this level of qualification to achieved solely by paid for lists or automated, online research. Momentum’s individual and proven approach goes the extra mile by researching within your target market to identify positions and names of contacts in companies who are more likely to buy your goods or services.
A Clear Approach To Data Integrity
We know that the costs of client acquisition are around 2.5 times greater than retention and a staggering five times greater than investing in a programme of real-time data cleansing activities. With 93.9% of all B2B companies suggesting data integrity is their greatest challenge for the next five years, now is the time to get Momentum into your business.
To Help Improve The Quality Of Your Lead Performance Momentum Will
Remember, once the data is clean, you’ll be able to act proactively and with confidence. Understanding more about each prospect helps create or assimilate marketing schemas, making your campaigns work better with appropriate audiences.
Working In Partnership
You are the experts in your field; therefore, you and your teams are in absolutely the best place to develop and nurture relationships with your clients.
Being completely authentic during sales calls is essential and that’s why your sales teams are always the first choice. Of course, if your company requires support in setting up or developing a sales team, we can help. Once our partnership is up and running, we’ll look closely at the information provided by your sales teams to ensure the data is working effectively.
We’ll continue to learn and improve throughout
and will provide feedback on an ongoing basis or at agreed milestones. Our team have worked together for many years and are the masters of collaboration! With differing approaches, styles and expertise overseeing our partnership, there are very few scenarios we can’t visualise. This team approach has helped Momentum deliver solutions for companies in many different sectors over the years and we believe this collaborative way of working is central to our mutual success past, present and future.
Why Would You Outsource?
Data is one of the most important assets within your company. Unfortunately, unlike people, machinery or physical apparatus, data doesn’t tell you when it’s unhealthy, unhappy, or outdated. In-house data projects usually deliver adequate results, but are often shared projects which rapidly lose focus when the agenda changes or when excel-blindness kicks in. With data being high value, we’re always surprised when it’s deprioritised, but that’s why we exist!
We believe that outsourcing provides a greater control of costs, better outputs and allows your company to focus on doing what it does best, whilst we do the rest. A well-managed outsourced contract with Momentum is constantly monitored within a set of agreed KPI’s which cover performance and contact. As above, we pride ourselves in continual improvement, so if circumstances change or the business environment or focus shifts, we can be fleet of foot and move too.