Social Media for B2B companies | Momentum Partnership

Social Media. You either love it or hate it.

Either way – if it’s where your target audience and competitors are, it’s where you need to be in order to compete effectively.

Overlooking social media channels could significantly limit your ability to engage with a wider network of prospects and keep pace with your industry and competition.

However, simply having an online presence is not enough. You need to be active!

And by active, we don’t mean asking Sheila from accounts to post a Tweet every now and again...
You need an integrated strategy, and we can support you.

At Momentum, we can support you at every stage. Whether you’re yet to launch into the world of Social Networking, or you have an established presence already.

We take care of managing your profile, any engagement and creating an effective content strategy to help achieve your overarching goals. Our monthly analytics reports detail our activity and subsequent results, so you can always be assured your return on investment is clear.

As one of the most cost-effective marketing platforms, Social Media is a vital tool for expanding the reach of your communications. Give your brand a personality, increase your brand awareness and most importantly start conversations!

Make sure to follow us on Twitter and LinkedIn for more!

Industry Insights

Building An Audience

Increasing Incoming Business

Social media is a key tool for competitor analysis. Platforms such as Facebook, Twitter and LinkedIn allow you to know what you're competing with, letting you leverage your position in the market. Social media is a great way for you to compare your competitors' content to yours in order to see what is working and what is not working for them.

Researching and building an audience of genuine persons of interest takes time and is an aspect businesses often neglect. After all, effective marketing is all about the right message, to the right person at the right time. With Momentum's social media package, you can reach a new range of prospects as your regular activity and use of networking will encourage customers to engage with your company and use your services.

With regular posts about your services and products, you can constantly promote and link back to your website. Without Social Media's input, you are relying on those who are already aware of your company to visit your website. By linking your website to your posts, you will see a increase in website traffic as you are directing those who haven't previously visited, to your website. Social media contributes to building an awareness of who you are and what you do. Pushing your target to your website and therefore increasing traffic.